Communication & Social Change

Here is the study guide for Week 8.

WEEK 8

Key concepts:

  • Narrative & story-based strategy

 

  • The story of the battle & the battle of the story

 

  • Narrative power analysis: conflict, characters, imagery, foreshadowing, assumptions, & intervention

 

  • Change agents & power holders

 

  • Framing & reframing

 

  • Memes & control memes

 

  • Action logic & metaverbs
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